
Spectrumbpo e-commerce solutions
About Company
While the seller’s brand voice was friendly and inviting, their Amazon listings lacked clarity and compliance. Certain phrases implied guarantees that violated Amazon’s prohibited claims policy. SpectrumBPO’s copywriters audited each listing against the official amazon brand guide, rewriting titles, bullet points, and descriptions so they adhered strictly to Amazon’s requirements while maintaining the brand’s personality. This meant removing problematic claims, adjusting keyword placement, and ensuring the brand tone was both persuasive and policy-safe. By striking this balance, SpectrumBPO helped the seller appeal to customers without triggering content violations.